Privacy Policy

What information do we collect?

We collect the following information which you provide to us:

  • Contact information, such as name, address, telephone number and email address
  • Your favorite stores, products and recipes
  • Household information
  • Payment information using PCI compliant merchant services via Stripe
  • Questions, communications and other content you submit
  • Login credentials
  • Job application information

In addition, when you visit our website, we will use “cookies” to receive and store information whenever you interact with us through your computer or mobile device. This information, which may include the pages you visit on our site, your web address, the type of browser, device or hardware you are using, search terms, advertising identifier, mobile network information, and IP-based geographic location, helps us recognize you and customize your website experience. You can set your browser to reject and/or remove cookies at any time.


We may use third-party tracking tools provided by third-party service providers to help us collect and analyze information about your use of our site. This information may include how often you visit our site, the pages you visit, and the other websites you use prior to visiting our site. We use this information to improve our site and your customer experience while on our site. Most third-party analytics tools collect only the IP address assigned to you on the date you visit our website, rather than your name or other identifying information. Although third-party analytics tools store a cookie on your machine to identify you as a unique user the next time you visit our site, the cookie typically cannot be used by anyone but that third party. Some of these third-party service providers may collect information from our website for retargeting and interest-based advertising.

Google.  We may use Google Analytics to collect information regarding visitor behavior and demographics on our website, and to develop website content. This analytics data collected by Google is not tied to any personally identifiable data. For more information about Google Analytics, visit: http://www.google.com/policies/privacy/partners/. You can opt out of Google’s collection and processing of data generated by your use of our website by going to:  http://tools.google.com/dlpage/gaoptout.

Facebook. We may use certain tools offered by Facebook, Inc. (“Facebook”) that enable Facebook to collect or receive information about actions you take on our website through use of cookies or in order to provide measurement services, targeted ads and other services. For more information regarding the collection and use of such information by Facebook, see Facebook’s Data Policy at:  https://www.facebook.com/policy.php.

If you make use of a Wegmans mobile application, we may use certain third-party tools for analytics in relation to mobile application usage as well.

Your Account

How do we use your information?

We may use the information we collect in a variety of ways, including:

  • Communicating with you about products, events and promotions
  • Personalizing messaging for your website and mobile application experience
  • Conducting research and analysis, including surveys and focus groups
  • Administering contests and sweepstakes
  • Processing purchases and payments
  • Sending notices of product recalls
  • Administering your account
  • Evaluating and improving our products and services
  • Preventing fraud, managing exposure to risk, and complying with our legal obligations
  • Analyzing your use of our site.

Pellicano’s Marketplace does not sell your personal information to anyone.

How is your information shared?

  • Employees
    Access to customer information is limited to employees who need it in order to serve customers or maintain our information systems. All employees are subject to our company Information Security Policies.
  • Vendors
    We may confidentially provide purchase information to vendors in aggregate (i.e., customer non-specific) or de-identified form in order to engage in planning, research and product development, or to bring you special offers on products and services.
  • Service Providers
    We may confidentially share information with companies that provide support services to us, such as direct mail, marketing, email, web hosting, and payment processing. These companies are not authorized to share or use the information we provide for any other purpose.
  • Third Parties
    Third parties that we contract with may use cookies and similar technologies to collect or receive information from our website and use that information to provide services on our behalf.
  • Other situations
    We may release customer information when we believe it is necessary to comply with the law, enforce our legal rights; or to protect our customers or us. We may also release your information if you request or authorize us to do so.

How secure is information about me?

  • Securing your personal information is a top priority. We have administrative, technical and physical safeguards in place to protect your information. Our website uses Secure Socket Layer (SSL) encryption so that your personal information cannot be read as it passes over the Internet.
  • Remember to keep your email address and password secure. Also, be sure to sign off when finished using a shared computer.

What information can I access about myself?

Pellicanosmarketplace.com gives you access to your record for updating information and for viewing it. All of the information you’ve shared with us is available to you only, through My Account. Please review your profile on a regular basis and up-date it so we can serve you better.

Links to Other Sites

Our website may provide links to other sites for your convenience and information. These websites are operated by companies not affiliated with us, and have their own privacy policies. We are not responsible for the content of those websites, your use of them, or their privacy practices.

Changes to this Policy

This Privacy Policy was last updated November 22 2023. We may further update this policy at any time. We encourage you to review it from time to time for changes.

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